- meant to grow even larger
- you create an account, avatar, etc. great detail in an attempt to show personality
- it works by the creation of an online account in a social networking virtual world
- people give up real jobs for jobs in second life
- they earn real money through the virtual world
- use "Linden Dollars" in the game, but can be exchanged to real money
- http://en.wikipedia.org/wiki/Linden_Dollars
- growth of 15 to 20% a month
- Big brands going into second life, eg Reebok
- Brands being used same in virtual world as real world, eg fashion
- http://en.wikipedia.org/wiki/Second_life
- World of Warcraft- 8.5m users
- 40-50milion pounds to make these virtual worlds
Anshe Chung
Anshe Chung, real name Ailin Graef, is famous within the virtual world of SecondLife and is widely known in real life business world. Having become the first to become a "virtual millionairre" she featured in a variety of top business magazines such as "Business Week" and "Fortune". However, although she is surrounded by controversy, she does seem to be working for a respectful aim, she claims that she has a goal to support an orphaned boy using virtual wealth. Personally, although I respect her for trying to use the virtual world for good and help others, I do not believe that it is right that you can earn real money on an online computer game when there are other people around the world that have to work incredibly hard to earn anywhere near as much money. Therefore, my opinion is that people like Ailin Graef are effectively cheating everyone else in earning money on a made-up world. Although this is my personal opinion many others believe that it isn't necessarily wrong and just shows the large growth and incredible level that technology has risen to.
http://en.wikipedia.org/wiki/Anshe_Chung
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